Primary#634B68
Main brand colour. Use for headers, navigation, and primary buttons.
50 Copy
#EFEDF0
RGB 239, 237, 240
HSL 280°, 9%, 94%
Fail 1.16 AAA 12.68
100 Copy
#D0C9D2
RGB 208, 201, 210
HSL 287°, 9%, 81%
Fail 1.62 AAA 9.11
300 Copy
#A193A4
RGB 161, 147, 164
HSL 289°, 9%, 61%
Fail 2.91 AA 5.08
500 Copy
#634B68
RGB 99, 75, 104
HSL 290°, 16%, 35%
AAA 7.67 Fail 1.92
700 Copy
#4A384E
RGB 74, 56, 78
HSL 289°, 16%, 26%
AAA 10.68 Fail 1.38
900 Copy
#322634
RGB 50, 38, 52
HSL 291°, 16%, 18%
AAA 14.36 Fail 1.03
Secondary#554B68
Companion colour. Use for links, highlights, and hover states.
50 Copy
#EEEDF0
RGB 238, 237, 240
HSL 260°, 9%, 94%
Fail 1.17 AAA 12.65
100 Copy
#CCC9D2
RGB 204, 201, 210
HSL 260°, 9%, 81%
Fail 1.63 AAA 9.03
300 Copy
#9993A4
RGB 153, 147, 164
HSL 261°, 9%, 61%
Fail 2.97 AA 4.96
500 Copy
#554B68
RGB 85, 75, 104
HSL 261°, 16%, 35%
AAA 8.1 Fail 1.82
700 Copy
#40384E
RGB 64, 56, 78
HSL 262°, 16%, 26%
AAA 11.09 Fail 1.33
900 Copy
#2A2634
RGB 42, 38, 52
HSL 257°, 16%, 18%
AAA 14.73 Fail 1.0
Tertiary#684B5F
Accent colour. Use for highlights, charts, and callouts.
50 Copy
#F0EDEF
RGB 240, 237, 239
HSL 320°, 9%, 94%
Fail 1.16 AAA 12.69
100 Copy
#D2C9CF
RGB 210, 201, 207
HSL 320°, 9%, 81%
Fail 1.62 AAA 9.13
300 Copy
#A4939F
RGB 164, 147, 159
HSL 318°, 9%, 61%
Fail 2.9 AA 5.1
500 Copy
#684B5F
RGB 104, 75, 95
HSL 319°, 16%, 35%
AAA 7.61 Fail 1.94
700 Copy
#4E3847
RGB 78, 56, 71
HSL 319°, 16%, 26%
AAA 10.6 Fail 1.39
900 Copy
#342630
RGB 52, 38, 48
HSL 317°, 16%, 18%
AAA 14.33 Fail 1.03
Quaternary#4B5068
Accent colour. Use sparingly for calls to action and warnings.
50 Copy
#EDEEF0
RGB 237, 238, 240
HSL 220°, 9%, 94%
Fail 1.16 AAA 12.71
100 Copy
#C9CAD2
RGB 201, 202, 210
HSL 233°, 9%, 81%
Fail 1.63 AAA 9.04
300 Copy
#9396A4
RGB 147, 150, 164
HSL 229°, 9%, 61%
Fail 2.94 AA 5.02
500 Copy
#4B5068
RGB 75, 80, 104
HSL 230°, 16%, 35%
AAA 7.93 Fail 1.86
700 Copy
#383C4E
RGB 56, 60, 78
HSL 229°, 16%, 26%
AAA 10.91 Fail 1.35
900 Copy
#262834
RGB 38, 40, 52
HSL 231°, 16%, 18%
AAA 14.63 Fail 1.01
Quinary#684B50
Accent colour. Use for charts and small details.
50 Copy
#F0EDEE
RGB 240, 237, 238
HSL 340°, 9%, 94%
Fail 1.16 AAA 12.68
100 Copy
#D2C9CA
RGB 210, 201, 202
HSL 353°, 9%, 81%
Fail 1.62 AAA 9.1
300 Copy
#A49396
RGB 164, 147, 150
HSL 349°, 9%, 61%
Fail 2.92 AA 5.05
500 Copy
#684B50
RGB 104, 75, 80
HSL 350°, 16%, 35%
AAA 7.75 Fail 1.9
700 Copy
#4E383C
RGB 78, 56, 60
HSL 349°, 16%, 26%
AAA 10.74 Fail 1.37
900 Copy
#342628
RGB 52, 38, 40
HSL 351°, 16%, 18%
AAA 14.44 Fail 1.02
Neutral#634B68
Tinted neutral drawn from the seed hue. Use for body text, borders, and backgrounds.
50 Copy
#EFEDF0
RGB 239, 237, 240
HSL 280°, 9%, 94%
Fail 1.16 AAA 12.68
100 Copy
#D0C9D2
RGB 208, 201, 210
HSL 287°, 9%, 81%
Fail 1.62 AAA 9.11
300 Copy
#A193A4
RGB 161, 147, 164
HSL 289°, 9%, 61%
Fail 2.91 AA 5.08
500 Copy
#634B68
RGB 99, 75, 104
HSL 290°, 16%, 35%
AAA 7.67 Fail 1.92
700 Copy
#4A384E
RGB 74, 56, 78
HSL 289°, 16%, 26%
AAA 10.68 Fail 1.38
900 Copy
#322634
RGB 50, 38, 52
HSL 291°, 16%, 18%
AAA 14.36 Fail 1.03
Click a swatch to copy its hex code. Badges show WCAG contrast against white text and against dark text (#0F2A3F). AAA is 7:1 or higher. AA is 4.5:1 or higher. AA large is 3:1 or higher.
In use
Sample components show how the colours work together.
Buttons
Primary action
Secondary
Outline
Call to action
Confirm
Navigation
Rebecca purple Work Services About Contact
Alerts
Information uses the secondary colour.
Success uses tertiary.
Warnings use quaternary.
Typography
Heading in primary
Body copy in neutral 500 on a white card. This keeps long text easy to read.
Muted caption text in neutral 300.
Links use primary 500
Dark surface
Primary 900 works as a footer or hero background. Secondary 300 gives headings lift without glare.
Get started
Export as CSS variables
Copy this block into your stylesheet, or link to 634b68-analogous.css and 634b68-analogous.json .
:root {
--primary-50: #EFEDF0;
--primary-100: #D0C9D2;
--primary-300: #A193A4;
--primary-500: #634B68;
--primary-700: #4A384E;
--primary-900: #322634;
--secondary-50: #EEEDF0;
--secondary-100: #CCC9D2;
--secondary-300: #9993A4;
--secondary-500: #554B68;
--secondary-700: #40384E;
--secondary-900: #2A2634;
--tertiary-50: #F0EDEF;
--tertiary-100: #D2C9CF;
--tertiary-300: #A4939F;
--tertiary-500: #684B5F;
--tertiary-700: #4E3847;
--tertiary-900: #342630;
--quaternary-50: #EDEEF0;
--quaternary-100: #C9CAD2;
--quaternary-300: #9396A4;
--quaternary-500: #4B5068;
--quaternary-700: #383C4E;
--quaternary-900: #262834;
--quinary-50: #F0EDEE;
--quinary-100: #D2C9CA;
--quinary-300: #A49396;
--quinary-500: #684B50;
--quinary-700: #4E383C;
--quinary-900: #342628;
--neutral-50: #EFEDF0;
--neutral-100: #D0C9D2;
--neutral-300: #A193A4;
--neutral-500: #634B68;
--neutral-700: #4A384E;
--neutral-900: #322634;
}
Copy CSS
Copy link
Steps 50 to 300 are tints. Step 500 is the base colour. Steps 700 and 900 are shades.