Primary#A52AA5
Main brand colour. Use for headers, navigation, and primary buttons.
50 Copy
#F6EAF6
RGB 246, 234, 246
HSL 300°, 40%, 94%
Fail 1.17 AAA 12.66
100 Copy
#E4BFE4
RGB 228, 191, 228
HSL 300°, 41%, 82%
Fail 1.63 AAA 9.04
300 Copy
#C97FC9
RGB 201, 127, 201
HSL 300°, 41%, 64%
Fail 2.85 AA 5.17
500 Copy
#A52AA5
RGB 165, 42, 165
HSL 300°, 59%, 41%
AA 6.04 Fail 2.44
700 Copy
#7C207C
RGB 124, 32, 124
HSL 300°, 59%, 31%
AAA 8.92 Fail 1.65
900 Copy
#521552
RGB 82, 21, 82
HSL 300°, 59%, 20%
AAA 13.23 Fail 1.12
Secondary#682AA5
Companion colour. Use for links, highlights, and hover states.
50 Copy
#F0EAF6
RGB 240, 234, 246
HSL 270°, 40%, 94%
Fail 1.18 AAA 12.51
100 Copy
#D2BFE4
RGB 210, 191, 228
HSL 271°, 41%, 82%
Fail 1.71 AAA 8.65
300 Copy
#A47FC9
RGB 164, 127, 201
HSL 270°, 41%, 64%
AA large 3.25 AA 4.54
500 Copy
#682AA5
RGB 104, 42, 165
HSL 270°, 59%, 41%
AAA 8.53 Fail 1.73
700 Copy
#4E207C
RGB 78, 32, 124
HSL 270°, 59%, 31%
AAA 11.53 Fail 1.28
900 Copy
#341552
RGB 52, 21, 82
HSL 270°, 59%, 20%
AAA 15.27 Fail 1.04
Tertiary#A52A68
Accent colour. Use for highlights, charts, and callouts.
50 Copy
#F6EAF0
RGB 246, 234, 240
HSL 330°, 40%, 94%
Fail 1.17 AAA 12.61
100 Copy
#E4BFD2
RGB 228, 191, 210
HSL 329°, 41%, 82%
Fail 1.66 AAA 8.91
300 Copy
#C97FA4
RGB 201, 127, 164
HSL 330°, 41%, 64%
Fail 2.98 AA 4.96
500 Copy
#A52A68
RGB 165, 42, 104
HSL 330°, 59%, 41%
AA 6.71 Fail 2.2
700 Copy
#7C204E
RGB 124, 32, 78
HSL 330°, 59%, 31%
AAA 9.66 Fail 1.53
900 Copy
#521534
RGB 82, 21, 52
HSL 330°, 59%, 20%
AAA 13.86 Fail 1.06
Quaternary#2A2AA5
Accent colour. Use sparingly for calls to action and warnings.
50 Copy
#EAEAF6
RGB 234, 234, 246
HSL 240°, 40%, 94%
Fail 1.19 AAA 12.36
100 Copy
#BFBFE4
RGB 191, 191, 228
HSL 240°, 41%, 82%
Fail 1.78 AAA 8.28
300 Copy
#7F7FC9
RGB 127, 127, 201
HSL 240°, 41%, 64%
AA large 3.63 AA large 4.06
500 Copy
#2A2AA5
RGB 42, 42, 165
HSL 240°, 59%, 41%
AAA 10.64 Fail 1.39
700 Copy
#20207C
RGB 32, 32, 124
HSL 240°, 59%, 31%
AAA 13.47 Fail 1.1
900 Copy
#151552
RGB 21, 21, 82
HSL 240°, 59%, 20%
AAA 16.65 Fail 1.13
Quinary#A52A2A
Accent colour. Use for charts and small details.
50 Copy
#F6EAEA
RGB 246, 234, 234
HSL 0°, 40%, 94%
Fail 1.17 AAA 12.56
100 Copy
#E4BFBF
RGB 228, 191, 191
HSL 0°, 41%, 82%
Fail 1.68 AAA 8.78
300 Copy
#C97F7F
RGB 201, 127, 127
HSL 0°, 41%, 64%
AA large 3.08 AA 4.8
500 Copy
#A52A2A
RGB 165, 42, 42
HSL 0°, 59%, 41%
AAA 7.08 Fail 2.08
700 Copy
#7C2020
RGB 124, 32, 32
HSL 0°, 59%, 31%
AAA 10.07 Fail 1.46
900 Copy
#521515
RGB 82, 21, 21
HSL 0°, 59%, 20%
AAA 14.22 Fail 1.04
Neutral#684B68
Tinted neutral drawn from the seed hue. Use for body text, borders, and backgrounds.
50 Copy
#F0EDF0
RGB 240, 237, 240
HSL 300°, 9%, 94%
Fail 1.16 AAA 12.7
100 Copy
#D2C9D2
RGB 210, 201, 210
HSL 300°, 9%, 81%
Fail 1.61 AAA 9.15
300 Copy
#A493A4
RGB 164, 147, 164
HSL 300°, 9%, 61%
Fail 2.88 AA 5.12
500 Copy
#684B68
RGB 104, 75, 104
HSL 300°, 16%, 35%
AAA 7.51 Fail 1.96
700 Copy
#4E384E
RGB 78, 56, 78
HSL 300°, 16%, 26%
AAA 10.5 Fail 1.4
900 Copy
#342634
RGB 52, 38, 52
HSL 300°, 16%, 18%
AAA 14.26 Fail 1.03
Click a swatch to copy its hex code. Badges show WCAG contrast against white text and against dark text (#0F2A3F). AAA is 7:1 or higher. AA is 4.5:1 or higher. AA large is 3:1 or higher.
In use
Sample components show how the colours work together.
Buttons
Primary action
Secondary
Outline
Call to action
Confirm
Navigation
Medium orchid Work Services About Contact
Alerts
Information uses the secondary colour.
Success uses tertiary.
Warnings use quaternary.
Typography
Heading in primary
Body copy in neutral 500 on a white card. This keeps long text easy to read.
Muted caption text in neutral 300.
Links use primary 500
Dark surface
Primary 900 works as a footer or hero background. Secondary 300 gives headings lift without glare.
Get started
Export as CSS variables
Copy this block into your stylesheet, or link to a52aa5-analogous.css and a52aa5-analogous.json .
:root {
--primary-50: #F6EAF6;
--primary-100: #E4BFE4;
--primary-300: #C97FC9;
--primary-500: #A52AA5;
--primary-700: #7C207C;
--primary-900: #521552;
--secondary-50: #F0EAF6;
--secondary-100: #D2BFE4;
--secondary-300: #A47FC9;
--secondary-500: #682AA5;
--secondary-700: #4E207C;
--secondary-900: #341552;
--tertiary-50: #F6EAF0;
--tertiary-100: #E4BFD2;
--tertiary-300: #C97FA4;
--tertiary-500: #A52A68;
--tertiary-700: #7C204E;
--tertiary-900: #521534;
--quaternary-50: #EAEAF6;
--quaternary-100: #BFBFE4;
--quaternary-300: #7F7FC9;
--quaternary-500: #2A2AA5;
--quaternary-700: #20207C;
--quaternary-900: #151552;
--quinary-50: #F6EAEA;
--quinary-100: #E4BFBF;
--quinary-300: #C97F7F;
--quinary-500: #A52A2A;
--quinary-700: #7C2020;
--quinary-900: #521515;
--neutral-50: #F0EDF0;
--neutral-100: #D2C9D2;
--neutral-300: #A493A4;
--neutral-500: #684B68;
--neutral-700: #4E384E;
--neutral-900: #342634;
}
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Steps 50 to 300 are tints. Step 500 is the base colour. Steps 700 and 900 are shades.